“Society’s most challenging problems cannot be solved by government and non-profits alone. The B Corp community works toward reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of more high quality jobs with dignity and purpose. By harnessing the power of business, B Corps use profits and growth as a means to a greater end: positive impact for their employees, communities, and the environment.” – B Corp

The Good Edit was always going to be about more than profit. We’re focused on finding creative ways to have the things that we want, in our homes and lives, without the negative impact on people and planet.


Applying for B Corp Certification from the very start of our business adventure felt like the perfect way to state our intention to use our business as a force for good – and to hold ourselves accountable via the rigourous assessment B Corp carries out.

B Corp is not a one off certification, continuous assessment every three years checks  you’re on track to keep improving. Legal commitments mean that if the business changes hands, your balance of purpose and profit remains.

Several of the brands you’ll find on The Good Edit are fellow B Corps – Elvis & Kresse, Yala Jewellery, Brew Tea and Beauty Kitchen.


Pending B Corp Certification is awarded to start up businesses – who then begin their one year journey to full B Corp certification. For us, it states our intent to do business with purpose, and always with people and planet in mind. In order to achieve Pending B Corp status, a business must adopt a legal framework to protect their mission, and embed their commitment to considering the interest of all their stakeholders (not just shareholders).